Artificial Food Dyes: The Colorful Chemicals in Your Food
Artificial dyes like Red 40 are linked to behavioral issues. Learn what the research says and why they are banned in Europe.
The brightly colored cereal, the neon sports drink, the rainbow candy — those vivid colors don't come from nature. They come from petroleum-derived synthetic dyes.
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CleanLabel flags Red 40, Yellow 5, and other dyes instantly.
What Are Artificial Food Dyes?
Artificial food dyes are synthetic chemicals used to add or enhance color in food products. The most widely used in the US are Red 40, Yellow 5, and Yellow 6.